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FUD: amazingly effective…

14 Nov

Aaron Wall wrote up a great post about Google and shopping comparison websites. In his post, he also mentions the current drop in traffic/ rankings of BizRate.com. “I am uncertain if the drop in Google was algorithmic or editorial, but BizRate’s Alexa ranking is off sharply over the past couple weeks, and if you look […]

Optimizing the speed and quality of your link process

12 Nov

Building links can be a quite intensive and time consuming process. Because emailing with webmasters, negotiating terms of link placements and monitoring the progress of your campaign takes such an amount of time, you barely have time to build content. In stead of creating some excellent, in depth articles, you’ll settle with writing multiple articles […]

But what about the rankings?

25 Oct

A Google PageRank update (a bigger one than earlier this month) has punished large scale blog networks and similar heavy cross linking sites by cutting their PageRank scores. The update also hit several sites that sell (or sold) direct links. Some of the large sites that got hit: Engadget.com (both network and selling links) Joystiq.com […]

Easy-to-access Link Building data: 404s

23 Oct

Today, I realized, that in stead of writing about When to Stop Your Link Building Activities, I should have been discussing where to start your link building activities first. So let’s discuss an example of really easy-to-access data you can use while starting up your link building campaign. The starting point of your link building […]

When to end your Link Marketing activities

17 Oct

Several clients have asked this in the past and Vinny Goldsmith got me thinking about this subject as well, by writing about What to do when you’re already ranking #1 in SEOmoz’ UGC section; When can I end my link marketing activities? Well, you can’t pull the plug from link marketing. Ever. Link marketing is, […]

Link Building Strategies: What Kind of Car do You Drive?

16 Oct

Link Building strategies are like cars; you have cheap ones and expensive types, there are fast ones and slow examples and while some are built to run just a few miles, others have an enormous stamina. So, what kind of car do you drive? Yugo a.k.a. The Link Neglecter Cheap, old and unreliable. While a […]