Archive by Author

Content Marketing: it’s All About Targeting

25 Mar

Early last year, content marketing surpassed link building, when it comes to search volume. It’s definitely not something new, but apparently the term is sufficiently self-explanatory at CEO- and manager level to have earned content marketing a place on the product menus of sales-driven SEO and online marketing agencies. In my opinion, there are two […]

How to find non-linking brand mentions

20 Sep

Earlier this week, Jason Acidre wrote a post with several good link building tips at Moz. I left a comment about link reclamation, but because I received a few questions about it on Twitter and via email, I decided to write a blog post about this topic: how to find non-linking brand mentions. First: find […]

Seven Ways to Become a Better Link Builder

18 Sep

Over a decade ago, I was introduced to the intriguing game of link building for the first time. My very first task was to create a few dozen splogs on freehost domains and to link them all together with exact match anchor texts, so it’s suffice to say that a lot has changed during the […]

Link Building Reading List, Part 2

7 Mar

Bored of reading yet another ‘Best Link Building Techniques for 2012’ article that includes tactics like blog commenting and directory submissions? Here’s a list with recently published link building posts, that provide new insights or try to make you think differently about link building. 92 Ways to get (and maximize) press coverage – Chris Winfield […]

New Link Building Reviews

27 Feb

The page with link building tools has been updated with reviews of two new link building tools, while the review of Linkdex has been updated with some new details and screenshots. Link Prospector, a collaboration of Citation Labs & Whitespark is an advanced link prospect finder. Having problems finding good link prospects, or do you […]

Link Building Reading List, Part 1

6 Feb

They’re back by popular demand: recurrent lists with links to excellent link building articles. Guaranteed to boost your link building with strategic insights, creative tips and 100% regurgitation-free™. Strategic link building: why you don’t need to outrun lions – David Klein Building links, gaining trust – Debra Mastaler Utilizing second tier link building for massive […]