Link Building this Week (22.2008)

30 May

I find that posts and articles, that look at link marketing at a slightly different way than usual, always are extra interesting to read. Looking at things from a different angle tends to open doors to new perspectives. David Mihm’s post about Why citation is the new link is such an article. He analyzed local listings, tried to determine which factors influence these results and discusses the possible future of local link building strategies.

Eric Enge provided a few great tips for getting the anchor text you want (if you’re not buying links). Since anchor text is a pretty important factor, you might want to look at his post. Something like altering the page title and/ or header of your home page might help you to get a few links with the descriptive anchor text you want. Don’t forget to implement the basics of SEO, though.

And also:

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