Wiep.net

Although link building via press releases can be very efficient, I rarely see examples of people trying to get the maximum out of their PR strategy. Either they don’t bother (and don’t do it at all), or they take the cheap and easy route, and see their press release end up at FFA PR websites [...]

During the past two years or so, infographics have turned from ‘a creative, new way to build links’, to the 2010 version of a Top 10 list. It’s quite common that over 50% of the titles on Digg’s front page contains [INFOGRAPHIC] during business days. Just like with regular content, I’ve seen examples of infographic [...]

When I’m in the middle of creating a new website or an in-depth blog article, one of things I usually do is making a list of which websites to link out to. Sometimes, visitors may find a resource page, a list with links to other relevant websites or a few in-content links very interesting. And [...]

When it comes to link building (but with most other things as well) most people try to find shortcuts. They look for ‘secrets’, smart things that can get them to rank very quickly, preferably without any effort. Unfortunately, I have to say that there are no link building secrets, shortcuts or quick tricks. Well, except [...]

You can come up with all the explanations you want, but link building basically is nothing more but a popularity game. (click to enlarge) Infographic by Linkbuilding.nl, which is the Dutch company I run together with Martijn.

Managers love visuals. Nice charts, infographics or pivot tables make excellent excuses for not having to actually *read* those long reports or documents. And since link building reports tend to be packed with data, they love to see something visually appealing every few pages to give their eyes some rest. A possible chart that could [...]