Link Building this Month (01.2010)

Since there wasn’t a Link Building this Month in December, because of the yearly recap, this month’s edition basically is a double edition. In 2010, I will be putting the bar even higher than it already was. We’ve all read the same stuff over and over again, so I’ll try only to mention articles that are new, different or simply excellent.

Every new year usually starts with awards, recaps (see earlier link), resolutions (mine is better time management) and predictions. Debra Mastaler asked all Link Week columnists what they think 2010 will bring, and this is the result. As you can see, group interviews can be a great way to create great, linkable content.

And also:

Link Building this year

It’s already the last day of the year, so it’s time to list the best link building related posts of 2009. Just like last year, I’ve read a lot of great articles. Here’s my personal top three:

1. Link Development Training: How Link Building for SEO is Like Picking Up a Girl – Todd Malicoat
Unfortunately, Todd doesn’t write tons of articles anymore, but when he does, they’re usually great. In this post, he explains how he trains new link builders and which tools and approach he uses. Great stuff.

2. 101 Advanced Tips For The Next Time You Buy Text Link Ads – Gab Goldenberg
Even when you don’t buy links, there’s lots of tips you can get out of Gab’s post. Just replace ‘buy’ for ‘talk your way into…’ or ‘offer services/ a discount/ anything else in exchange for…’, and you’re good to go.

3. 21 Tips to Earn Links and Tweets to Your Blog Post – Rand Fishkin
Rand shares 21 great tips for optimizing your content in a way that you maximize its linking potential. Just try to implement all these tips in one of your articles, and you’ll end up with some killer content.

And here’s a few more excellent articles:

General

Finding & evaluating prospects

Webmaster outreach

Content & link baiting

Most viewed posts of Wiep.net

  1. 69 Link building strategies for 2009 (I know, it’s a post from 2008)
  2. The perfect link request email template
  3. Indispensable link building tools
  4. 10 Questions to ask a new link marketing client
  5. Advertising strategies that improve your link popularity
  6. A good alt is better than a bad anchor
  7. SEO Motivators (also a post from 2008)

This basically wraps up 2009. I hope this year has been as good for you as it was for me. All the best wishes for 2010!

Link Building this Month (11.2009)

With Halloween, Thanksgiving and even the other upcoming holidays in sight, November usually is a slow month in terms of finding high quality articles. And last month wasn’t any different. Wordstream’s interview series and Ari Ozick’s excellent interview with Deb Mastaler made up for it a little bit, though.

Also, Garrett French’ compilation of dozens of very useful advanced search link building queries was an excellent read. I’m pretty sure that nearly anybody would find at least one new query he or she didn’t think of yet.  And if you didn’t: how about keeping track of (relevant) companies going out of business in your neighborhood, and checking out their link profiles? :)

Everybody and their dog knows that having good content improves your chances of getting good links, but how do you come up with good ideas? Of course, analyzing success stories is a good starting strategy, and from their on, it’s basically just thinking outside the box.

And also:

Tools:

PS – If you think I missed one or more interesting link building articles last month, feel free to mention it in the comments ;)

Link Building this Month (10.2009)

Considering the large amount of good link building related posts I came across last month, I’m officially declaring October the official month of link marketing; Linktober :)

Let’s start with one of the best posts I’ve read in a while – Gab’s 101 link buying tips. Whether you buy links or not, there are lots of useful tips in there for everyone!

If you rather not buy your way to the top, you’ll have to learn the art of web promoting. And this art starts by fully understanding why people share stuff with each other, and/ or how you can persuade them into doing so. From there on, you can move on to creating the right content and thinking about the right promotion strategy. The actual contacting of webmasters, either by phone or email, is the last (but also very important) part of the process.

And also:

PS – Lots of people I talk to about link building are always on the lookout for shortcuts. There. Aren’t. Any. Nifty tools like this come close, but it will always be lots of work.

PPS – Shaun Anderson is giving away free link building ebooks this week. Yes, that’s even more link building tips to digest.

Link Building this Month (09.2009)

A few days later than usually, but it’s here nevertheless: a new edition of Link Building this Month.

At Tribal, I’ve had the opportunity to interview dozens of potential link builders, and certainly know how difficult this can be. Useful tips like the 5 questions for link builders that Angela Moore listed, may help you to select the right people, and to build a great team of link builders.

If you would base your link building strategy solely on what people say in forums, or what they write about in blogs, it probably won’t bring you optimal results. Despite what some may say, reciprocal links can still be worthwhile, some directories are still very useful, and even some link buys can be very powerful. Even irrelevant links can help you to get better rankings :)

And also:

Link Building this Month (08.2009)

Just like last month, I came across a few interesting articles that might be good reading material for those who try to obtain links through sending out press releases.

One of the best articles I’ve read in a while is Ken McGaffins list with 10 reasons why journalists may write about your site. Only link marketers who fully understand why people link to other sites in their niche can be optimally successful. Also, knowing the basics and trying to avoid PR mistakes and pitch no-nos can help as well :)

You probably haven’t missed SEOmoz launching their updated Search Engine Ranking Factors document, which they have expanded with a link building section as well now. The Search Engine Ranking Factors definitely are a good read – if you’re looking for more info on link value and valuating links, you can either read David Snyder or Jon Henshaws latest article.

And also:

 Natural Link Building : Create an Online Presence and Linkable Brand

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