Link Building this Week (13.2008)

Although there’s a lot link building related information available, high quality 101 posts with decent tips are for some reason pretty hard to find. This is one of the reasons why I find Adam Audette’s post about the fundamentals of link building is certainly worth mentioning. It provides useful information and tips and is a great read for every beginner.

According to Google, Public Relations is the most important PR (followed by Puerto Rico :) ). Public Relations is also the most important PR in Link Building, which is why posts like Vertical Measures’ How to get bloggers mention you without paying them is an interesting read. The best tip? ‘Press releases are supposed to reflect genuine news, so reserve them for really timely announcements, not just advertising or articles.’

And also:

• Bill Slawski discussed a patent that uses anchor text to determine the relevance of a page
• Vanessa Fox released part two of her link building series
• Stoney deGeyter explains how exposure building trumps link building
• Website Link Architecture for text links and image ALT text is the subject of Tony Adam’s latest post
• Loren Baker highlighted an interesting question: do links from foreign language sites have value? Well, I guess they do…
• Maki made a great post about how you can use reference pages to attract links and traffic
• Still buying or pushing your way in? Kevin Gibbons explains why you can’t fake your link reputation
• Bob Massa says that he doesn’t give a damn about PageRank