Archive by Author

The buying-links-discussion all over again?

22 Aug

With the “Are paid links evil” session at the San Jose SES in sight, it seems like the buying-links-discussion has started all over again during the past few weeks. Rand and Aaron both published great articles about buying links and the discussion seams to get hot again in other places -and in other languages- as […]

Danny Sullivan: new job at Vizion, or is he a scam?

17 Aug

When I was writing up a post this morning, I checked to see who used AdWords for their personal name. Besides the fact that I, strangely enough, noticed that only very few use this strategy, I came across these ads. So I guess Danny found a new job at Vizion, or is he just a […]

Monitor the demand for your personal brand

17 Aug

It has been mentioned before, online marketing is like a big popularity contest. When you enter a popularity contest (since you’re probably in to SEO, you already have), you’ll want to know your score. The score for your company and/ or website isn’t very hard to track. Just monitor your rankings, visitors, sales, subscribers or […]

And then it hit me: I’m an SEO nerd

15 Aug

Last week, a friend of mine called and told me that he finally moved into his new home. The same day, I went to visit him and check out his new place. I had to climb the stairs first, he already told me he bought the second appartment on the right on the 3rd floor. […]

SEO Mythbusters: Busting Google indexation myths

7 Aug

There are lots of different opinions on what causes Google to index a site or page. With a test on a new test subdomain on a brand new domain, I tried to bust a couple of these myths. 1) Google indexes a website if you add a Google Analytics code. Busted! Nope. The first thing […]

Viral Marketing: 4 examples that missed the link boat (and two that didn’t)

4 Aug

Viral Marketing seems hotter than ever. Where everybody in the SEO world is talking about link bait, the traditional marketing agencies are pushing their viral skills. Almost every marketing agency has some viral experience and is profiling themselves as an expert. With lots and lots of new funny, clever and great viral campaigns every day, […]