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A good link building campaign starts with a proper strategy. While some think that a goal like ‘obtaining more links’ is sufficient, there are lots of more goals that you can set for your link building campaign. All these different types of goals also show you that -although pitching your site is part of a [...]

A good link building toolbox is invaluable. Some tools provide extra information or insights, while others  point you to possible new link targets. Using a combination of various tools can without a doubt lead to analysis paralysis, but the right set of tools (and no more!) can put you in the right link building direction. [...]

Some months are relatively quite, while you get overloaded with awesome link marketing posts during other months. Luckily, this month was one of the latter, which kinda makes up for the lack of posting on this blog. If only I could find a way to fit 30 hours into a single day, but I guess [...]

Just a quick note that I’ll be speaking at the A4U Expo in Amsterdam next week. This two day conference, which takes place at Amsterdam RAI, is a must for everybody in Europe who has something to do with affiliate marketing, whether it’s as a merchant or as a publisher. If you don’t have tickets [...]

A bit later than usual (I’ve been away on vacation for about a week), but here’s Link Marketing this Month with the best link marketing related posts from March. One of my favorite posts of the year so far is Lisa Barone’s killer tips for getting links and content from Flickr, where she explains how [...]

Over time, people must have asked me over a hundred times what kind of link request email template I use when I contact other websites owners to get a link, or what kind of email format I consider to be the “perfect” link request format. In my opinion, the perfect link request email template looks [...]