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Just recently, I was talking with someone about a linkbait campaign. He suggested that, instead of creating one page with outstanding content, it might be better to create two pages with good content for the same price. I didn’t agree with this, and we had a discussion about this topic, which lead to an (in [...]

A few days later than usually, but it’s here nevertheless: a new edition of Link Building this Month. At Tribal, I’ve had the opportunity to interview dozens of potential link builders, and certainly know how difficult this can be. Useful tips like the 5 questions for link builders that Angela Moore listed, may help you [...]

Just like last month, I came across a few interesting articles that might be good reading material for those who try to obtain links through sending out press releases. One of the best articles I’ve read in a while is Ken McGaffins list with 10 reasons why journalists may write about your site. Only link [...]

Every two years, SEOmoz ask dozens of search marketing professionals to share their opinions on several (possible) search engine ranking influencing factors, and they’ve just released this years edition. It’s funny to see that, although I hear and read about ‘links getting devalued as a search engine ranking influencing metric’ more often, 80% of the [...]

Although July (just like August) usually is a quiet month in terms of news and good content, I still came across quite a few interesting link building related posts last month. A good link marketing strategy contains several different tactics. You want to avoid *just* having link spikes, and should aim for a natural link [...]

Recently, I installed the Broken Link Checker plugin for WordPress, to keep an eye on my outgoing links. You could also use Xenu Link Sleuth to do this, but having a plugin doing this regularly, and to see the broken links show up in your WP dashboard makes it much more actionable. And even better: [...]