Link Building this Week (11.2008)

14 Mar

A very important (and often overlooked) step in the link marketing process, is identifying the linkerati. If you’re an in-hous, you’ll have to network your ass off and try to build connections with as many relevant journalists and bloggers as possible. If you build links for clients, you’ll have to do some research for every [...]

Link Building this Week (10.2008)

7 Mar

One of the most interesting posts I came across last week was Stoney deGeyter’s collection of link building secrets. This article, which contains link building tips from 12 different link building pros, has some excellent tips. Especially the ones from Hamlet Batista and Peter vd Graaf are certainly worth reading. Another interesting thing to see [...]

Link Building this Week (09.2008)

29 Feb

With lots of folks at the SES last week and the SMX this week, it’s pretty quiet with new link building related posts. On the other hand, that does leave room for recaps of the link related SMX sessions and posts from others as well. While some say that it’s impossible to harm your competitors [...]

Big Company Internet Marketing: Why Being Small Can Be Better

28 Feb

I came across Joe Pulizzi’s blog post about Why it’s bad to be a big company (and the marketing opportunities that arise for small companies) the other day and think it’s a great subject. Especially at this time, when internet marketing still hasn’t found its way in some of the world’s major companies’ marketing strategies, [...]

New Link Building/ SEO Colleague Wanted

27 Feb

Because most Americans are at the SMX right now, this must be the perfect time for me to write a post targeted at all my Dutch (and Belgian) readers. Normally I don’t geo target my blog posts, but in this case I’ll make an exception :) One of my colleagues decided it’s time to move [...]

SES London 2008: A (Very) Short Recap

25 Feb

Last week, I had the chance to addend the SearchEngineStrategies in London, together with three of my colleagues. For me, it was the second time to attend a search engine conference, the SES in New York last year was my first. Unlike usually, I haven’t seen a lot of reports and recaps of the sessions [...]

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