Link Building this week (28.2008)

11 Jul

The question ‘does only the first anchor count or not’ discussion is still pretty hot. While Johannes Beus stated that only the first anchor counts (credits), Michael Martinez tried to show that at least some of the tests are bit biased. Debra Mastaler did something that apparently nobody thought about; she just asked Matt Cutts […]

The Don’t-Push-It Penalty

9 Jul

When I was playing around with my (referer) statistics a bit, I noticed that something strange was going on. After a little bit of digging, I noticed some new sort of penalty or filter. It’s not a minus 950 penalty or something like that, but more like a Till-Here-And-No-Further penalty. Earlier this year, received […]

What’s Going On with Google Cache?

7 Jul

It seems like Google’s testing out some stuff with the setup of their cached pages. Below are two screen shots of the cached page of The first one is the “original” one, which was reached by clicking on the “cached” link of the top result at When trying to see the cached version […]

Viagra Link Test: One Year Later

4 Jul

Ok, this will be the last post that contains the word viagra for at least a month. I promise. But after reading and answering Marty’s comment earlier today, I noticed something funny. About a year ago, I tried to see if it’s possible to get Matt Cutts’ blog ranked for a viagra related keyword. Within […]

Link Building this Week (27.2008)

4 Jul

Carolyn Shelby not only interviewed ProspectMX’ Dave Conklin for WebmasterRadio, but she also pointed to the awesome Link Building 101 sheet (pdf) that was created by the company Dave works for. If you have a large format printer, use it. Michael Martinez noticed several keyword referrals for “What kind of web links work best for […]

Writing Killer Headlines: Top 30 Viagra SPAM Email Subject Lines

4 Jul

Are your ad pitches a bit outdated? Can’t think of a new angle to describe the product you’re selling? Then learn from the pros! Take a look at what kind of one-liners and which selling techniques are being used by marketers, who harass millions of people every single day with their commercial messages, and who […]

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